ANN TAYLOR, LOFT + LOU & GREY

 

CHALLENGE

K+Co works with Ann Taylor, LOFT and Lou & Grey on strategy and celebrity procurement for various projects including online video content, product collaboration capsule collections and multiple seasonal campaigns. With the three examples, K+Co conducted extensive research to ensure the talent chosen was relevant in regards to timing and would move the needle within the brand’s target audience. From start to finish, our team is there every step of the way.

RESULTS

LOFT x Busy Phillipps
LOFT x Jessi Klein
Lou & Grey x Jasmine Cephas Jones

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